Activity Political campaign – Battle of opinion on social media



Marc Lee creates network-oriented interactive projects, interactive installations, media art, internet art, performance art and video art. He experiments with information and communication technologies and within his contemporary art practice reflects on creative, cultural, social, economic and political aspects. His artworks portray intelligently and question critically the visions and limits of our information society.


Political campaign – Battle of opinion on social media

Video, 2018

In recent months in Political Campaigns all over the world, the supporters of opposing parties have engaged in fiercely waged image wars on social media. Elections have also long since ceased to be won on the street or in the traditional media— social networks have become the digital marketplace for political battles.

A new version of Marc Lee’s TV-Bot (2004) filters the latest Twitter, Instagram, and YouTube posts by the leading candidates of the parties in political campaigns. The bot weaves the posts into a wild TV show (24/7) in which images, tweets, and videos flicker across the screen in real time. What counts today are the ‘Likes’ and ‘Retweets’ that migrate across the screen as icons in the colours of the combatants indicating their current online market value. While, as users of social networks, we only ever see variants of our own opinions, Political Campaigns confronts us with a view beyond the bounds of these echo chambers.

If the preconfigured top candidates or parties do not suit you, you are free to replace them. Create your own TV show based on your own preferences and share it with others.

Curator: Art Souterrain


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